Competencies Information And Communications Manager in the Northern Region
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Find out what competencies you typically need to work as an information and communications manager in Canada. These skills are applicable to all Advertising, marketing and public relations managers (NOC 10022).

Skills Help - Skills

  • Marketing managers
    Proficiency or complexity level
    Monitoring 5 - Highest Level
    Time Management 5 - Highest Level
    Management of Personnel Resources 5 - Highest Level
    Negotiating 5 - Highest Level
    Social Perceptiveness 5 - Highest Level
    Management of Financial Resources 5 - Highest Level
    Persuading 5 - Highest Level
    Decision Making 5 - Highest Level
    Coordinating 4 - High Level
    Instructing 4 - High Level
  • Advertising managers
    Proficiency or complexity level
    Coordinating 5 - Highest Level
    Monitoring 5 - Highest Level
    Time Management 5 - Highest Level
    Management of Personnel Resources 5 - Highest Level
    Negotiating 5 - Highest Level
    Social Perceptiveness 5 - Highest Level
    Management of Financial Resources 5 - Highest Level
    Persuading 5 - Highest Level
    Decision Making 5 - Highest Level
    Instructing 4 - High Level
  • E-business managers
    Proficiency or complexity level
    Monitoring 5 - Highest Level
    Management of Personnel Resources 5 - Highest Level
    Systems Analysis 5 - Highest Level
    Coordinating 4 - High Level
    Instructing 4 - High Level
    Time Management 4 - High Level
    Management of Material Resources 4 - High Level
    Digital Literacy 4 - High Level
    Writing 4 - High Level
    Reading Comprehension 4 - High Level
  • Public relation managers
    Proficiency or complexity level
    Monitoring 5 - Highest Level
    Management of Personnel Resources 5 - Highest Level
    Writing 5 - Highest Level
    Oral Communication: Oral Expression 5 - Highest Level
    Social Perceptiveness 5 - Highest Level
    Persuading 5 - Highest Level
    Coordinating 4 - High Level
    Instructing 4 - High Level
    Time Management 4 - High Level
    Management of Material Resources 4 - High Level

Skills

Skills are capabilities that you develop over time. Different jobs require different skills. You will need them to do a good job in your roles, tasks, and duties.

Personal Attributes Help - Personal Attributes

  • Marketing managers
    Importance
    Active Learning 4 - Highly important
    Innovativeness 4 - Highly important
    Social Orientation 4 - Highly important
    Stress Tolerance 4 - Highly important
    Independence 4 - Highly important
    Leadership 4 - Highly important
    Collaboration 4 - Highly important
    Adaptability 4 - Highly important
    Analytical Thinking 4 - Highly important
    Attention to Detail 4 - Highly important
  • Advertising managers
    Importance
    Innovativeness 4 - Highly important
    Creativity 4 - Highly important
    Stress Tolerance 4 - Highly important
    Independence 4 - Highly important
    Leadership 4 - Highly important
    Concern for Others 4 - Highly important
    Collaboration 4 - Highly important
    Adaptability 4 - Highly important
    Attention to Detail 4 - Highly important
    Active Learning 3 - Important
  • E-business managers
    Importance
    Adaptability 5 - Extremely important
    Attention to Detail 5 - Extremely important
    Active Learning 4 - Highly important
    Innovativeness 4 - Highly important
    Service Orientation 4 - Highly important
    Stress Tolerance 4 - Highly important
    Independence 4 - Highly important
    Leadership 4 - Highly important
    Collaboration 4 - Highly important
    Analytical Thinking 4 - Highly important
  • Public relation managers
    Importance
    Adaptability 5 - Extremely important
    Attention to Detail 5 - Extremely important
    Active Learning 4 - Highly important
    Innovativeness 4 - Highly important
    Creativity 4 - Highly important
    Service Orientation 4 - Highly important
    Social Orientation 4 - Highly important
    Stress Tolerance 4 - Highly important
    Independence 4 - Highly important
    Leadership 4 - Highly important

Personal Attributes

Personal attributes are the traits that you are born with. You can develop them through your social context and personal experiences. Different jobs require different personal attributes. Personal attributes are important at work because they influence how you are, and how you do things.

Interest Help - Interest

Realistic jobs

Realistic jobs are all about handling objects, tools, machines, or animals in a standard way. Many of these jobs don’t involve a lot of paperwork or teamwork.

Investigative jobs

Investigative jobs are all about studying things in an organized or creative way. These things can be physical, natural, or cultural. People in those jobs must think a lot, work with ideas, search for facts and solve problems.

Artistic jobs

Artistic jobs are all about expressing yourself in a creative way to make visual, performing, written, or applied art. They often involve working with forms, designs and patterns. Most of the time, people in those jobs don’t have to follow clear rules.

Social jobs

Social jobs are all about working with people. This often involves interacting with others to help, care, teach, or inform them.

Enterprising jobs

Enterprising jobs are all about taking action to achieve goals for a group or for yourself. This often involves starting and completing projects. People in those jobs often have to influence, lead and mobilize others. They sometimes also have to take risks and decisions or deal with business.

Conventional jobs

Conventional jobs are all about following procedures and routines. This may involve tasks like keeping records, filing paperwork and copying documents. It may also involve working with data to organize and process it in a planned way. People in those jobs often have to report to a clear chain of command. They tend to focus more on data and details than ideas.

Interest

Interests reflect your preferences for work environments and outcomes. Different jobs require different interests.

Knowledge Help - Knowledge

  • Marketing managers
    Knowledge level
    Performance Measurement 3 - Advanced Level
    Business Management 3 - Advanced Level
    Clerical 3 - Advanced Level
    Sale and Marketing 3 - Advanced Level
    Client Service 3 - Advanced Level
    Languages 3 - Advanced Level
    Humanities 2 - Intermediate Level
    Accounting 2 - Intermediate Level
    Human Resources and Labour relations 2 - Intermediate Level
    Communications and Media 2 - Intermediate Level
  • Advertising managers
    Knowledge level
    Performance Measurement 3 - Advanced Level
    Business Management 3 - Advanced Level
    Clerical 3 - Advanced Level
    Sale and Marketing 3 - Advanced Level
    Client Service 3 - Advanced Level
    Languages 3 - Advanced Level
    Humanities 2 - Intermediate Level
    Accounting 2 - Intermediate Level
    Human Resources and Labour relations 2 - Intermediate Level
    Communications and Media 2 - Intermediate Level
  • E-business managers
    Knowledge level
    Performance Measurement 3 - Advanced Level
    Business Management 3 - Advanced Level
    Clerical 3 - Advanced Level
    Sale and Marketing 3 - Advanced Level
    Client Service 3 - Advanced Level
    Communications and Media 3 - Advanced Level
    Technical Design 2 - Intermediate Level
    Logistics 2 - Intermediate Level
    Humanities 2 - Intermediate Level
    Accounting 2 - Intermediate Level
  • Public relation managers
    Knowledge level
    Performance Measurement 3 - Advanced Level
    Business Management 3 - Advanced Level
    Clerical 3 - Advanced Level
    Sale and Marketing 3 - Advanced Level
    Client Service 3 - Advanced Level
    Communications and Media 3 - Advanced Level
    Languages 3 - Advanced Level
    Humanities 2 - Intermediate Level
    Accounting 2 - Intermediate Level
    Human Resources and Labour relations 2 - Intermediate Level

Knowledge

Knowledge refers to the understanding of different theories and practices. Different jobs require different knowledge. You need specific knowledge to do tasks and activities in a specific field.

Source Occupational and Skills Information System

Labour Market Information Survey
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