Job prospects Digital Marketing Specialist in Manitoba

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Explore current and future job prospects for people working as a "digital marketing specialist" in Manitoba or across Canada.

Job opportunities in Manitoba

These outlooks were updated on November 29, 2023.

Prospects over the next 3 years

The employment outlook will be good for Professional occupations in advertising, marketing and public relations (NOC 11202) in Manitoba for the 2023-2025 period.

The following factors contributed to this outlook:

• Employment growth will lead to several new positions.
• Not many positions will become available due to retirements.
• There are a small number of unemployed workers with recent experience in this occupation.

Here are some key facts about Professional occupations in advertising, marketing and public relations in Manitoba:

• Approximately 4,850 people work in this occupation.
• Professional occupations in advertising, marketing and public relations mainly work in the following sectors:
  • Other professional, scientific and technical services (NAICS 5414, 5416-5419): 14%
  • Religious, grant-making, civic, and professional and similar organizations (NAICS 813): 10%
  • Arts, entertainment and recreation (NAICS 71): 7%
  • Other retail stores (NAICS 44-45, except 445): 6%
  • Universities (NAICS 6113): 6%
• The distribution of full-time and part-time workers in this occupation is:
  • Full-time workers: 86% compared to 81% for all occupations
  • Part-time workers: 14% compared to 19% for all occupations
• 68% of professional occupations in advertising, marketing and public relations work all year, while 32% work only part of the year, compared to 65% and 35% respectively among all occupations. Those who worked only part of the year did so for an average of 44 weeks compared to 43 weeks for all occupations.
• 18% of professional occupations in advertising, marketing and public relations are self-employed compared to an average of 12% for all occupations.
• The gender distribution of people in this occupation is:
  • Men: 37% compared to 53% for all occupations
  • Women: 63% compared to 47% for all occupations
• The educational attainment of workers in this occupation is:
  • no high school diploma: less than 5% compared to 12% for all occupations
  • high school diploma or equivalent: 19% compared to 31% for all occupations
  • apprenticeship or trades certificate or diploma: less than 5% compared to 12% for all occupations
  • college certificate or diploma or university certificate below bachelor's: 21% compared to 17% for all occupations
  • bachelor's degree: 40% compared to 20% for all occupations
  • university certificate, degree or diploma above bachelor level: 13% compared to 8% for all occupations

Breakdown by region

Explore job prospects in Manitoba by economic region.

Source Labour Market Information | Prospects Methodology