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international marketing specialist
Title posted on Jobillico - Programmatic Specialist
Posted on November 28, 2024 by Employer details The Home Depot Canada
Job details
<p><b><span>With a career at The Home Depot, you can be yourself and also be part of something bigger.</span></b><br> </p><p><span>Job Description :</span></p><p><span><span><span><span>Managing Programmatic Media Campaigns</span></span></span></span></p><ul><li><span><span><span><span>Lead the development and execution of comprehensive marketing campaigns across various channels, including video, display, audio, and digital out-of-home.</span></span></span></span></li><li><span><span><span><span>Oversee the daily management and optimization of campaign budgets to ensure efficient and effective spending across all media tactics.</span></span></span></span></li><li><span><span><span><span>Enhance campaign performance by optimizing delivery strategies across insertion orders and line items to maximize targeting effectiveness.</span></span></span></span></li></ul><p><span><span><span><span>Planning & Reporting on Programmatic Campaigns</span></span></span></span></p><ul><li><span><span><span><span>Act as a trusted advisor, offering recommendations to optimize media strategies and exceed campaign goals.</span></span></span></span></li><li><span><span><span><span>Create and deliver detailed post-campaign analyses, providing actionable insights and recommendations to Marketing Managers for enhancing future campaigns across key business areas</span></span></span></span></li></ul><p><span><span><span><span>Programmatic Innovation</span></span></span></span></p><ul><li><span><span><span><span>Keep up-to-date with the latest innovations and offerings from key programmatic partners, focusing on testing and integrating new strategies.</span></span></span></span></li><li><span><span><span><span>Utilize a range of media tools to track industry trends, audience sentiment, share of voice, customer interactions, sales opportunities, and content creation ideas.</span></span></span></span></li><li><span><span><span><span>Drive business growth by identifying new opportunities and collaborating with planning and production teams to implement creative solutions.</span></span></span></span></li></ul><p><span><span><span><span><b>Competencies: </b></span></span></span></span></p><ul><li><span><span><span><span>Action Oriented</span></span></span></span></li><li><span><span><span><span>Collaborates</span></span></span></span></li><li><span><span><span><span>Customer Focus</span></span></span></span></li><li><span><span><span><span>Drives Results</span></span></span></span></li><li><span><span><span><span>Communicates Effectively </span></span></span></span></li></ul><p><span><span><span><span><b>Skills: </b></span></span></span></span></p><ul><li><span><span><span><span>Strong attention to detail</span></span></span></span></li><li><span><span><span><span>Organization</span></span></span></span></li><li><span><span><span><span>Problem-solving</span></span></span></span></li><li><span><span><span><span>Excellent written and verbal communication skills</span></span></span></span></li><li><span><span><span><span>Data Analysis</span></span></span></span></li><li><span><span><span><span>Digital Campaign Management </span></span></span></span></li></ul><div><span><b>Hybrid Work: </b></span></div><ul><li><span><span><span><span>Independent Associate (remote with occasional in-office days for purposeful meetings) </span></span></span><span><span><span> </span></span></span></span></li></ul><p><span><span><span><span><b>Minimum Years of Work Experience: </b></span></span></span></span></p><ul><li><span><span><span><span>1-2 in Programmatic Media planning, activation & reporting across leading Demand Side Platforms (DSPs) </span></span></span></span></li></ul>- LocationToronto, ON
- Workplace information On site
- SalaryNot available
- Starts as soon as possible
- vacancies 1 vacancy
- Source Jobillico #14911925
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