digital marketing specialist
Posted on
November 19, 2024
by
Employer details
Union Lighting
Job details
*Job Summary*
We are seeking a creative and results-driven Digital Marketer to join our dynamic e-commerce team. The ideal candidate will have a strong background in digital marketing strategies, e-commerce, and SEO, with the ability to create engaging content that drives traffic and conversions. This role requires proficiency in various digital tools and platforms, as well as a passion for staying ahead of industry trends.
*Please Note this is a Full Time in Person position*
*Key Responsibilities:*
* Develop and execute marketing campaigns across multiple channels, including social media, email, blogs and digital advertising, to increase brand awareness and customer engagement.
* Create visually appealing graphics and marketing materials using Adobe Creative Suite for various campaigns.
* Conduct thorough market research to identify industry trends, analyze competitor activities, and understand customer preferences.
* Track, analyze, and report on the performance of marketing initiatives, using data insights to optimize campaigns and drive continuous improvement.
* Maintain and update the company website and social media platforms, ensuring content is fresh, relevant, and aligned with brand standards.
* Collaborate closely with the sales team to align marketing efforts with sales objectives and support lead generation.
* Contribute to brainstorming sessions and bring creative ideas to the table for marketing initiatives and campaigns.
* Monitor and engage with customer feedback across social media channels and online platforms, strengthening customer relationships and community engagement.
* Build and manage relationships with social media influencers and bloggers, coordinating partnerships to enhance brand visibility.
* Manage influencer campaigns, including product seeding, content creation, and performance tracking, to ensure effective and authentic promotion.
*Qualifications:*
* Bachelor?s degree in Marketing, Business, Communications, or a related field.
* Excellent written and verbal communication skills in English and French.
* Proficiency in Shopify, Email Marketing tools, and Microsoft Office Suite.
* Strong skills in design software such as Photoshop, Illustrator, Premiere, Final Cut, and Canva.
* Solid understanding of SEO, SEM, and Social Media Advertising best practices.
* Analytical skills with a data-driven approach to interpret metrics and improve marketing strategies.
* Creative and innovative thinker with problem-solving abilities.
* Strong organizational skills and ability to manage multiple tasks in a collaborative, team-oriented environment.
* Eagerness to learn and adapt in a fast-paced, evolving work setting.
* Interest or experience in influencer marketing and brand partnerships.
*What We Offer:*
Opportunities for professional development and growth within the company.
A supportive and inclusive work environment.
Exposure to a variety of marketing projects and hands-on experience.
Medical Insurance
Store Discounts
Walking distance to the Metro
On-site parking
Join our team and be part of a company that values its employees.
Want to get a better sense of who we are? Check out our Instagram page or our website
@unionlightingdecor
unionlighting.com
Job Types: Full-time, Permanent
Benefits:
* Company events
* Dental care
* Extended health care
* On-site parking
* Paid time off
* Store discount
Schedule:
* Monday to Friday
Ability to commute/relocate:
* Montréal, QC H4P 2S8: reliably commute or plan to relocate before starting work (required)
Education:
* Bachelor's Degree (preferred)
Experience:
* Adobe Photoshop: 2 years (preferred)
* Canva: 2 years (preferred)
* Shopify: 1 year (preferred)
* Email marketing: 1 year (preferred)
* Writing skills: 1 year (preferred)
* Facebook Advertising: 1 year (preferred)
* Final Cut Pro or Similar: 2 years (preferred)
* Microsoft Office: 1 year (preferred)
Language:
* English (required)
* French (required)
Location:
* Montréal, QC H4P 2S8 (requir
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LocationMontréal, QC
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Workplace information
On site
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SalaryNot available
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Terms of employment
Permanent employmentFull time
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Starts as soon as possible
- vacancies
1 vacancy
- Source
indeed.com
#9533427186
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