manager, marketing
Title posted on indeed.com -
Growth Marketing Manager
Posted on
November 17, 2024
by
Employer details
Cashyn Homes
Job details
*Position Overview*
We are looking for a dynamic and data-driven Growth Marketing Manager to lead our expansion in Calgary and Edmonton. This role will play a critical part in defining our brand identity, messaging, and service offerings, helping us reach and connect deeply with our target audience. As Growth Marketing Manager, you?ll be responsible for designing and executing impactful marketing campaigns, using data to enhance performance, and driving continuous improvement. This is a unique opportunity to make a significant impact on a rapidly growing company and build a high-performance marketing function from the ground up.
*Responsibilities*
* *Customer Insight*: Develop a comprehensive understanding of our target customers, including their journey, needs, and pain points.
* *Campaign Execution*: Plan, implement, and optimize multi-channel marketing campaigns (digital, content, and offline).
* *Data Analysis*: Monitor and analyze key metrics such as lead volume, cost per lead (CPL), customer lifetime value (LTV), return on marketing investment (ROMI), return on ad spend (ROAS), cost per acquisition (CPA), cost per thousand (CPM), and SEO/social media KPIs.
* *Content Strategy*: Create engaging, high-quality content that resonates with our audience and drives engagement.
* *Partnerships and Collaboration*: Build and maintain strong relationships with third-party providers and internal stakeholders.
* *Growth Optimization*: Stay current with growth marketing trends and technologies to enhance brand awareness and market share.
*Qualifications*
* *Proven Experience*: Demonstrated success driving significant growth in previous marketing roles.
* *Analytical Skills*: Strong capability in data extraction, reporting, and leveraging insights to inform strategy.
* *Strategic Vision*: Ability to craft and execute a strategic marketing roadmap.
* *Technical Proficiency*: Skilled in using marketing automation tools, analytics platforms, and CRM systems.
* *Adaptability*: Ability to thrive in a fast-paced, dynamic environment with evolving market trends.
* *Communication Skills*: Exceptional written and verbal communication abilities.
*Preferred Qualifications*
* Experience in a startup or high-growth environment.
* Knowledge of the real estate industry.
* Relevant marketing certifications or accreditations.
*Growth Potential*
This role offers robust growth opportunities, including paths toward People Manager, Senior Marketing Manager, Director of Marketing, VP of Marketing, or a future role in Revenue Operations (RevOps).
_North Start Metric Marketing Qualified Leads (MQLs)_ - Number of leads generated through marketing efforts that have a high likelihood of conversion.
If you?re a passionate, results-oriented marketer excited about making a meaningful impact in a growing company, we encourage you to apply!
Job Types: Full-time, Permanent
Pay: $75,000.00-$85,000.00 per year
Additional pay:
* Bonus pay
* Commission pay
Benefits:
* Dental care
* Extended health care
* Flexible schedule
* Paid time off
* Stock options
* Vision care
Flexible language requirement:
* French not required
Schedule:
* 8 hour shift
* Monday to Friday
* Weekends as needed
Experience:
* Content strategy: 1 year (required)
* Real Estate: 5 years (required)
* Marketing: 1 year (required)
* Analysis skills: 1 year (required)
Work Location: In person
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LocationCalgary, AB
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Workplace information
On site
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Salary$75,000 to $85,000YEAR annually
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Terms of employment
Permanent employmentFull time
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Starts as soon as possible
- vacancies
1 vacancy
- Source
indeed.com
#9530849519
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