marketing coordinator
Posted on
September 26, 2024
by
Employer details
Executive Platforms
Job details
*WHO WE ARE AND WHAT WE DO...*
Executive Platforms builds world-class forums to facilitate the sharing of ideas among the senior leadership of businesses and organizations with common objectives, interests, and challenges. Through careful and concerted effort based upon decades of experience, we work to elevate the conversation and provide all our stakeholders with a trusted platform to network, benchmark, learn, and grow together to inspire success in their working lives.
Based in the historic St. Lawrence Market area, Executive Platforms boasts a comfortable and friendly working environment with an experienced and energetic sales team. We work hard to achieve our targets, and we make a point of having a good time while we are doing it. Check us out!
*Responsibilities of the Marketing Coordinator:*
* Develop and manage social media content calendars, including paid campaigns on platforms like Facebook and LinkedIn.
* Execute A/B testing on social media posts and email campaigns to optimize engagement and conversions.
* Regularly update website content and optimize for SEO, including keyword research, meta tags, and internal linking.
* Assist in the creation and execution of email marketing campaigns, including audience segmentation and performance tracking.
* Support lead generation initiatives through social media, email marketing, and paid advertising.
* Collaborate with the graphic design team to ensure that all digital assets align with branding and campaign goals.
* Monitor and report on digital marketing performance, including website traffic, email engagement, and social media analytics.
* Conduct market research and track industry trends.
* Collaborate with other departments to build ongoing positive relationships with our network of partners before, during, and after our events.
* Manage all phases of event communication, including pre-event, event day, and post-event tasks such as email marketing, social media posts, client outreach, and organizing event photos.
* Perform basic video editing and post content on Vimeo and YouTube.
* Create simple designs using Canva for event materials and digital content.
*Qualifications for the Marketing Coordinator:*
* Bachelor?s degree in Marketing, Digital Media, or related field.
* 2+ years of experience in digital marketing, social media management, or SEO.
* Proficient in digital marketing tools and platforms (Google Analytics, SEO tools, email marketing platforms).
* Strong understanding of social media platforms and paid advertising strategies.
* Experience with A/B testing and performance optimization.
* Excellent communication skills and attention to detail.
* General business acumen and an understanding of Fortune 1000 companies.
* Familiarity with Canva, Adobe Premiere, YouTube Studio, LinkedIn Campaign Manager, LinkedIn Sales Navigator, Apollo, Lemlist (or similar tools), Salesforce (or equivalent CRM systems), social scheduling platforms, WordPress, and Microsoft Excel.
*Things to Discuss Further During the Interview*
* Our company offers flexible paid time off and observes Canadian and many US holidays.
* Our company is working on a hybrid model with some days in the office and some days at home.
_Executive Platforms is committed to cultivating a diverse and inclusive workplace that reflects different abilities, backgrounds, beliefs, experiences, identities and perspectives. Executive Platforms invites applications from all qualified candidates. For applicants with disabilities requiring accommodation at any point in the recruitment process, please contact us._
Job Type: Full-time
Pay: $42,000.00-$45,000.00 per year
Additional pay:
* Bonus pay
Benefits:
* Dental care
* Extended health care
Flexible language requirement:
* French not required
Schedule:
* 8 hour shift
* Monday to Friday
Work Location: Hybrid remote in Toronto, ON
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LocationToronto, ON
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Workplace information
On site
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Salary$42,000 to $45,000YEAR annually
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Terms of employment
Full time
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Starts as soon as possible
- vacancies
1 vacancy
- Source
indeed.com
#9461946286
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